iROBOT
Roomba Packaging

Innovation has always been at the heart of iRobot. So when approached to design new packaging for its high-end Roomba line, we really wanted to make them stand out from the crowd — or should we say on the shelf.

Sleek, Sexy, High-end Concept

Friendly, Target-like Concept

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Integrated Campaigns & Interactive Experiences

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Branding & Identity